Published On: Fri, Jul 4th, 2014 on 11:49 am

Loan sharks are being sent back to the depths in Kirklees

Loan Sharks Kirklees

‘Sid the Shark’ and ‘Glenda the Lender’ outside the Huddersfield Town Football club

A campaign raising awareness about the dangers of loan sharks has been shortlisted in the Stop Loan Sharks Champions awards.

The Illegal Money Lending Team (ILMT) in England selected West Yorkshire Trading Standards and its partners for delivering a ‘Say No To Loan Sharks’ campaign to over 10,000 people across the region.

A team of people went out giving advice to people about the dangers of using loan sharks, and were accompanied by mascots ‘Sid the Shark’ and ‘Glenda the Lender’.

David Lodge, head of West Yorkshire Trading Standards, said: “Loan sharks are a scourge on our communities and are not welcome in West Yorkshire.

“We will continue to work with the England Illegal Money Lending Team to raise awareness and do all we can to ultimately put an end to this horrendous crime.”

A loan shark is someone who lends money without the appropriate licence issued by the Office of Fair Trading.

An estimated 310,000 households in the UK use a loan shark each year, in desperate need for quick cash. But many people don’t realise that the money they borrow can end up costing them thousands to repay.

Some loan sharks have even used intimidation, saying the lender would be prosecuted and even sent to prison if they didn’t pay up.

The ‘Say No To Loan Sharks’ campaign launched at the Huddersfield Town Football club during an FA Cup match in front of 10,000 fans this year.

Businesses throughout Kirklees were given advice and students from Moor End Academy, Batley Parish, Netherton Primary School, and Dalton School helped design merchandise that featured a telephone number where people could report any concerns they had.

The Kirklees partnership consists of West Yorkshire Trading Standards, the Kirklees Area Neighbourhood Action Team, the Kirklees Citizens Advice Bureau, Kirklees Council, the Kirklees Financial Inclusion Steering Group, and Kirklees Neighbourhood Housing.

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